If you run a website and want to provide a good experience for visitors, one of the most important factors is site health.
Bad site health is detrimental to traffic.
In fact, the probability of bounce increases 32% as page load time goes from 1 second to 3 seconds.
There are a number of factors that go into having a quality website. These range from site architecture to the quality of your content and more.
Given the importance of providing your visitors a great experience, I figured it was about time I put some work into my own website.
Here’s what I’ve done so far.
First, I set up basic measurement tools and plugins.
- Google Search Console
- Google Analytics
- AIOSEO
- Monster Insights
- 301 Redirects
- Generate and upload a sitemap to Google Search Console
Next, I took note of a few indexing issues. Here’s what I discovered.
- Discrepancies between the sitemap and indexed pages
- A few page indexing issues
- Some irrelevant images from my site were showing up in the SERPs
Lastly I finished with resolving a couple of the issues.
- Uninstall useless plugins to decrease loading speed
- Fixed an indexing issue with a 301 redirect
What I’m doing next week.
Next week, my focus is going to be on continuing to fix Google Search Console indexing issues.
I’m also going to be taking a look at the site architecture. This will including checking pagination, redirect chains, breadcrumbs, and more.
If you’d like to learn more about SEO, feel free to check out my project, Mastering SEO in 30 Days.